Copyright © Jarvis Marketing Ltd 2014
Company Registration No. 07716983
But as the Roman philosopher and statesman Cicero said: ‟Before beginning, plan carefully.” Not that inspirational but it’s self-
things to bear in mind
The point here is that we need to be certain what we’re trying to do before we can start trying to improve things.
Another myth (see ‘Myths’) is that any marketing is better than none. There’s little point in spending time and money trying to answer the wrong question.
At Jarvis Marketing we’ll take time to understand your business (they all say that!) and what your particular strengths and weaknesses are. Then we’ll come up with a strategy that will work.
We’ll let you see how we’ve arrived there, so you’re convinced too. We’ll also work hard to ensure any marketing we undertake has the best possible chance of success.
People may enjoy some adverts, but they don’t always trust them. They often come to resent advertisers for the interruptions. Publishing relevant, helpful content achieves the very opposite; potential customers can find the information when they want it.
Word of mouth
It takes just a few seconds for site visitors to share a link to content they like, giving original, creative content a life of its own.
Optimising keywords in your content, get your company on the 1st page of search engines.
You’re your own publisher so you get the ultimate say in what people read about you. You can’t control their reactions, but you can control what you put out there.
Well planned & executed content marketing will work wonders for your business…